WordPress is one of the most popular, and most extensible, website platforms available today. It powers millions of websites, ranging from personal blogs to e-commerce stores and enterprise websites. It’s a popular choice for business owners because of its...
Writing effective meta descriptions is an easy organic SEO technique to increase traffic to your site. It’s often overlooked by most bloggers (and web designers) as most folks focus on the actual page content. If you don’t set it, Google and other search engines...
Do internal links help with SEO? Yes, and they also help keep visitors on your website. So if you don’t regularly add internal links to your site, take some time to do it. It’s easy to do and worth the ROI. Navigation Links You should include links to your most...
A poorly designed and/or executed website will cost you visitors. Whether you used a friend that dabbles in web design or even a “professional” web designer you met on Fiverr, you may find your site underperforming. We’ve seen websites that people have paid over...
Bounce rate is the topic of our second article on Google Analytics Key Metrics. You’re probably wondering what Bounce Rate has to do with website analytics. After all, it sounds like a stat that you’d hear in a sport like basketball. But it’s an important metric...
Average Session Duration is our first topic in our Google Analytics Metrics article series. Average Session Duration, as its name implies, measures the average time visitors spend on your website during a single session. This metric is important because longer...
